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Bachelor's DegreeBusinessFull Time

Verified programme sheet

BA (Hons) Advertising and Digital Marketing Communications (3+0)

SEGi University & Colleges Penang logo
SEGi University & Colleges Penang
SEGi College Penang / BusinessBachelor’s Degree

BA (Hons) Advertising and Digital Marketing Communications (3+0) is a bachelor's degree route in computing and it at SEGi University & Colleges Penang under business. Review the verified field sheet below for admissions, fees, recognition, and official source links.

Duration: 3 yearsAward: Bachelor’s Degree15 official sources

Duration

3 years

Tuition

Tuition fee not clearly published on the official website

Intakes

Full-time: 13 Jan 2026 • 12 May 2026 +3 more

Campus

Penang

Admissions

Entry, English, and application checks

These details are taken directly from the verified programme markdown and surfaced in full below.

Academic entry

UEC: 5 credits. STPM: Grade C in 2 subjects. A-Level: Passes in 2 subjects. Matriculation / Foundation or equivalent. SAM / AUSMAT: minimum ATAR 60 or equivalent. Relevant SKM Level 5. Relevant diploma. MQA-APEL T6.

English requirement

Not clearly stated on the official programme page

Additional checks

The accessed official page also lists a credit in Mathematics and minimum CGPA 2.50; because this wording resembles another programme template, applicants should verify this requirement directly with the institution.

Funding

Scholarships that may fit this programme

These 6 institution awards publish level coverage that aligns with this bachelor's degree route, together with the application notes and source links currently captured in the markdown files.

Merit

ACE Scholarship / SEGi ACE (A') Rebate

Scholarship offered by SEGi College Penang (part of SEGi University & Colleges).

Official source

Levels

Foundation • Diploma • Bachelor's Degree

Merit

Campus scholarship contact

Scholarship offered by SEGi College Penang (part of SEGi University & Colleges).

Official source

Levels

Foundation • Diploma • Bachelor's Degree

Merit

EduFlex

Malaysian citizens / Permanent Residents who are working adults, including those in full-time or part-time employment

Official source

Malaysian citizens / Permanent Residents who are working adults, including those in full-time or part-time employment

Levels

Foundation • Diploma • Bachelor's Degree

Merit

EPF Withdrawal

Please verify directly with EPF and the institution

Official source

Please verify directly with EPF and the institution

Levels

Foundation • Diploma • Bachelor's Degree

Merit

Health Science Scholarship

For students enrolled in the SEGi Foundation in Science programme with minimum CGPA 3.7

Official source

For students enrolled in the SEGi Foundation in Science programme with minimum CGPA 3.7

Levels

Foundation • Diploma • Bachelor's Degree

Merit

High Achievers Scholarship

Scholarship offered by SEGi College Penang (part of SEGi University & Colleges).

Official source

Levels

Foundation • Diploma • Bachelor's Degree

Outcomes

Career pathways and progression

Shown exactly as published or summarised in the verified source.

Management positions in advertising / public relations agencies and wider marketing roles including sales promotion, direct marketing, media, and digital communications

sales promotion
direct marketing
media
and digital communications

Source Of Truth

Full verified programme sheet

Nothing is hidden here. Every parsed programme field from the markdown source is displayed below in order.

Institution Division

SEGi College Penang / Business

Award

Bachelor’s Degree

Study Mode

Full-time / Weekend (Year 2 weekend intake listed)

Duration

3 years

Campus / Location

Penang

Intake(s)

Full-time: 13 Jan 2026, 12 May 2026, 15 Sep 2026. Year 2 Weekend: 17 Jan 2026, 16 May 2026, 19 Sep 2026.

Tuition Fee

Tuition fee not clearly published on the official website

Career Prospects

Management positions in advertising / public relations agencies and wider marketing roles including sales promotion, direct marketing, media, and digital communications

Entry Requirements

UEC: 5 credits. STPM: Grade C in 2 subjects. A-Level: Passes in 2 subjects. Matriculation / Foundation or equivalent. SAM / AUSMAT: minimum ATAR 60 or equivalent. Relevant SKM Level 5. Relevant diploma. MQA-APEL T6.

English Language Requirements

Not clearly stated on the official programme page

Additional / Specific Requirements

The accessed official page also lists a credit in Mathematics and minimum CGPA 2.50; because this wording resembles another programme template, applicants should verify this requirement directly with the institution.

Accreditation / Recognition

Course ID (R/0415/6/0062) (09/30) (MQA/PA13339). The page states accreditation and exemptions with CIM and IDM.

Official Programme Link

Recognition

Award, delivery, and recognition

Useful for checking what is being awarded, where the programme sits, and how recognition is described.

Accreditation / Recognition

Course ID (R/0415/6/0062) (09/30) (MQA/PA13339). The page states accreditation and exemptions with CIM and IDM.

Award

Bachelor’s Degree

Field area

Computing and IT

Division

SEGi College Penang / Business

Study mode

Full Time

Programme family

Business

Notes

Verified notes from the source file

These are explicit notes captured alongside the programme fields during data entry.

Awarding institution stated on the official page: University of Greenwich, UK.